jump to navigation

How Can It Be? (JC Penney Commercial) March 15, 2007

Posted by atharkhan in : Music, Personal , trackback

I just heard new JC Penney commercial (titled “Calendar“). So with a quick google search, I found out that the song in the commercial is called “How Can It Be” by Forever Thursday.

Melanie Horsnell’s gorgeous voice and Elliot Wheeler’s stunning lyrics come together to create a track that is sweet, introspective and slightly whimsical. You can hear it at http://www.myspace.com/foreverthursdaymusic

Here are the lyrics:

I say, and so say I,
My morning thought it knew itself just fine,
Until, across the room,
It caught its first glimpse of my afternoon,
How can it be,
That these things live in me?

I say, and so say I,
My morning’s day,
seems nothing like it’s night.
My, night, so self-assured,
was all at sea when faced with dawn’s strange world

How can it be,
That these things live in me?

Comments»

1. radiosfx - March 15, 2007

Gidday Athar,
Glad you discovered Melanie and Elliots song “How can it be”. If you go to the website http://www.myspace.com/foreverthursdaymusic you will discover the full song and the story but inessence Elliot wrote the song and Melanie sang it as a collaboration under the Forever Thursday name and J C Penney picked it up for their spring campaign.
The song is on itunes in the USA and Australia.
You can hear more of melanie’s music at
http://www.myspace.com/melaniehorsnell
and also buy her album tracks from “The adventures of…” on itunes.
Melanie is a terrific live performer. She stops an audience in their tracks with the pure emotion of her voice. Please enjoy.
All the best with your studies

2. Jfal - March 22, 2007

Thank you!! I’ve been trying to figure out that song for forever!

3. Taylr - March 31, 2007

Me too! Even emailed JC Penney. Thanks!